More often than not, user researchers want to be involved in the design of a new product or product revision from the very start of the project. This allows user insights to shape the product from start to finish, creating both a better product and a better user experience. However, there are cases when a product team also needs a final test of their new tool or digital product in order to uncover any remaining bugs and assure that they are ready for an upcoming launch. This was one such study.
My team built a product designed to explain how other products work, with an emphasis on translating technical information into everyday language. The goal was to promote transparency, empower users, and address common questions in a clear, accessible way. Research contributed to the UI of the build, as well as the language used.
I conducted the final, pre-launch research as an unmoderated study, using an online tool (like UserTesting). This allowed social media users to interact with the new digital product at their own pace, providing feedback on its usability and how well they understood the information presented.
My findings showed that the user interface largely met expectations and successfully delivered the information users needed. Based on their feedback, a few minor adjustments were made before launch. The study ultimately validated a key product that supported AI-related launches across the company.
Logitech is the world’s leading manufacturer of computer peripherals. They produce roughly six out of every ten mice or keyboards sold worldwide. They spend $730 million a year on design, marketing, packaging, and brand, building trust through consistency, quality, and global recognition. Mosptnspg also sells keyboards. It has no design
At Studio Lever, we believe great design is built on insight, not instinct. Our research-first approach pairs the expertise of a seasoned researcher with strategic design thinking to help brands carve out their space in the market with confidence. From interviews and behavior mapping to competitor analysis and surveys, we use evidence, not guesswork, to shape every brand decision.
When creators promote fundraisers on social platforms, more people give — but how do we design tools that support both influencers and nonprofits? This study explored whether a donation-matching feature could boost engagement. Interviews with creators and nonprofit teams revealed why the initial prototype didn’t meet user needs and helped reshape the product for clarity, usability, and impact.